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The Business Case for Strengths

by | Aug 18, 2023 | Coaching, Leadership, Purpose, Strengths, Wellbeing

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I have recently been exploring research on why it is worthwhile for people to understand and use their character strengths. In the process, I came across an excellent publication by The Strengths Lab, a Michelle McQuaid Program which sets out a Business Case for Strengths citing 10 reasons overwhelmingly supported by authoritative research.   

Those 10 reasons are:

  1.  People who use their strengths more are more likely to be happy and flourishing with research indicating lower levels of depression, higher levels of vitality and good mental health.
  2. People who use their strengths more experience less stress with higher levels of positivity reported.
  3. People who use their strengths more feel healthier and have more energy associated with a number of healthy behaviours and lower likelihood of absenteeism reported.
  4. People who use their strengths more feel more satisfied with their lives with reportedly good problem solving skills and better work performance, resistance to stress and physical health.
  5. People who use their strengths more are more confident with studies showing that strengths knowledge and strengths use are associated with self-efficacy, self-esteem, self-acceptance and self-confidence.
  6. People who use their strengths more experience faster growth and development especially when learning something new or difficult.
  7. People who use their strengths more are more creative and agile at work being able to better adapt to change, engage in more creative and proactive behaviours, pay more attention to detail and work harder.
  8. People who use their strengths more feel more satisfied and experience more meaning in their work with studies showing that those using their signature strengths are more likely to experience job satisfaction, pleasure, engagement and meaning in their work.
  9. People who use their strengths more are more engaged in their work with studies showing that people regularly using their strengths are up to 6 times more engaged in what they’re doing.
  10. Managers who focus on people’s strengths experience improved team performance and greater success with lower levels of staff turnover and higher levels of productivity, customer satisfaction and profitability.

So, in summary, investing in strengths delivers massive paybacks through increases in employee engagement, staff health wellbeing and happiness, productivity, profitability and customer satisfaction and reductions in absenteeism, depression and staff turnover.

That sounds like a pretty good business case to me.

Acknowledgement: content on the 10 reasons is drawn from “Introduction to strengths – The Business Case for Strengths published by The Strengths Lab, a Michelle McQuaid Program” . Refer https://www.michellemcquaid.com/.

Interested in learning more about PosWork’s strengths coaching services? Call us on 1300 108 488 or email info@poswork.com.au.

 

 

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